Adidas Originals

So by now I’m sure you all are fully aware of my obsession with Adidas! A couple of weeks ago they released this new visual featuring Yuna and Coco&Breezy. Yuna is a Muslim Malaysian singer signed to Pharrell’s Star Trek label. Coco & Breezy are twins and eyewear designers from NY.

The video is for Adidas Originals White Space Project, which is a project that exclusively targets women.* The event is based out of the Adidas Originals store in NY.

Overall I love the editing work done on the video the colors are crisp yet soft. I also like that it featured Yuna and Coco & Breezy because they contrast each other a lot. By putting people that are on opposite ends of the fashion spectrum Adidas shows its versatility and it’s ability to appeal to a broad range of people.

Anywho, check it out!

Side note: I promise you I’m not on some crazy feminism wave today, this is just the stuff I’ve been looking at lol

25 Apr This entry was written by uyellelle and published on April 25, 2012 at 10:14 am. It’s filed under Fashion, Music, Photography and tagged Adidas, Alexis, Breezy, Coco, New York, Pharrell WIlliams, sportswear, Star Trek, Video, Yuna. Bookmark the permalink. Follow any comments here with the RSS feed for this post.